{"id":1567,"date":"2026-02-17T16:41:17","date_gmt":"2026-02-17T15:41:17","guid":{"rendered":"https:\/\/chu-a-art.com\/?page_id=1567"},"modified":"2026-02-27T15:37:00","modified_gmt":"2026-02-27T14:37:00","slug":"projet-cdiscount-energie","status":"publish","type":"page","link":"https:\/\/chu-a-art.com\/index.php\/projet-cdiscount-energie\/","title":{"rendered":"Projet Cdiscount \u00e9nergie"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"1567\" class=\"elementor elementor-1567\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3305da e-flex e-con-boxed e-con e-parent\" data-id=\"3305da\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4dc292b6 elementor-widget elementor-widget-image\" data-id=\"4dc292b6\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1.jpg\" class=\"attachment-full size-full wp-image-1897\" alt=\"\" srcset=\"https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1.jpg 1920w, https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1-300x169.jpg 300w, https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1-100x56.jpg 100w, https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1-768x432.jpg 768w, https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1-1536x864.jpg 1536w, https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1-1200x675.jpg 1200w, https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1-1860x1046.jpg 1860w, https:\/\/chu-a-art.com\/wp-content\/uploads\/2026\/02\/Projet-Cdiscount-Energie-1-600x338.jpg 600w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6842dfe5 e-flex e-con-boxed e-con e-parent\" data-id=\"6842dfe5\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-237ec8bb e-con-full e-flex e-con e-child\" data-id=\"237ec8bb\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20301e23 elementor-widget elementor-widget-heading\" data-id=\"20301e23\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Cdiscount \u00c9nergie<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-59db4931 e-con-full e-flex e-con e-child\" data-id=\"59db4931\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-41661d2 elementor-widget elementor-widget-text-editor\" data-id=\"41661d2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p style=\"text-align: right;\">UX|UI Designer &amp; Strat\u00e9gie<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-127c103d e-flex e-con-boxed e-con e-parent\" data-id=\"127c103d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-20d4300b elementor-widget elementor-widget-heading\" data-id=\"20d4300b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">La Vision &amp; L'Intention<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1ae5ba8d e-flex e-con-boxed e-con e-parent\" data-id=\"1ae5ba8d\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-4d4bd7bd elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"4d4bd7bd\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p data-path-to-node=\"4\">\u00ab Le pivot de la r\u00e9flexion pour Cdiscount a d\u00e9pass\u00e9 la simple optimisation marchande pour s&rsquo;orienter vers le lancement de verticales in\u00e9dites, notamment avec la cr\u00e9ation du service Cdiscount \u00c9nergie. Mon r\u00f4le a consist\u00e9 \u00e0 concevoir int\u00e9gralement cet \u00e9cosyst\u00e8me, depuis la d\u00e9finition de la proposition de valeur jusqu&rsquo;\u00e0 la mise en place d&rsquo;un parcours de souscription r\u00e9volutionnaire. L&rsquo;enjeu \u00e9tait de transformer une offre complexe d&rsquo;\u00e9nergie en une exp\u00e9rience de consommation accessible et parfaitement int\u00e9gr\u00e9e \u00e0 l&rsquo;interface historique, guidant l&rsquo;utilisateur vers de nouveaux usages avec une clart\u00e9 absolue. \u00bb<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-27e16979 e-flex e-con-boxed e-con e-parent\" data-id=\"27e16979\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-14c82ade elementor-widget elementor-widget-heading\" data-id=\"14c82ade\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">L'Expertise &amp; La M\u00e9thode<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-1c1f1ac7 e-flex e-con-boxed e-con e-parent\" data-id=\"1c1f1ac7\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3066088e elementor-widget__width-initial elementor-widget elementor-widget-text-editor\" data-id=\"3066088e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p>\u00ab Cette mission de grande envergure a n\u00e9cessit\u00e9 la structuration compl\u00e8te d&rsquo;un tunnel transactionnel sp\u00e9cifique, alliant rigueur administrative et fluidit\u00e9 digitale. En pilotant la gen\u00e8se de ce nouveau service, j&rsquo;ai b\u00e2ti une architecture d&rsquo;interaction capable de g\u00e9rer des flux de donn\u00e9es contractuelles denses tout en maintenant une dynamique d&rsquo;acquisition forte. Cette approche globale, m\u00ealant design de service et psychologie de conversion, a permis d&rsquo;ancrer Cdiscount comme un acteur polyvalent, capable de muer son mod\u00e8le traditionnel vers une plateforme de services diversifi\u00e9e et performante. \u00bb<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-2892483 e-flex e-con-boxed e-con e-parent\" data-id=\"2892483\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t<div class=\"elementor-element elementor-element-495eb7d0 e-con-full e-flex e-con e-child\" data-id=\"495eb7d0\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-10e48b51 elementor-align-left elementor-widget elementor-widget-button\" data-id=\"10e48b51\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/chu-a-art.com\/index.php\/book-2\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Retour<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-7c101171 e-con-full e-flex e-con e-child\" data-id=\"7c101171\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-1df1705e elementor-align-right elementor-widget elementor-widget-button\" data-id=\"1df1705e\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/chu-a-art.com\/index.php\/coordonnees\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Planifier maintenant<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>Cdiscount \u00c9nergie UX|UI Designer &amp; Strat\u00e9gie La Vision &amp; L&rsquo;Intention \u00ab Le pivot de la r\u00e9flexion pour Cdiscount a d\u00e9pass\u00e9 la simple optimisation marchande pour s&rsquo;orienter vers le lancement de verticales in\u00e9dites, notamment avec la cr\u00e9ation du service Cdiscount \u00c9nergie. Mon r\u00f4le a consist\u00e9 \u00e0 concevoir int\u00e9gralement cet \u00e9cosyst\u00e8me, depuis la d\u00e9finition de la proposition [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-1567","page","type-page","status-publish","hentry","missing-thumbnail"],"_links":{"self":[{"href":"https:\/\/chu-a-art.com\/index.php\/wp-json\/wp\/v2\/pages\/1567","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/chu-a-art.com\/index.php\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/chu-a-art.com\/index.php\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/chu-a-art.com\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/chu-a-art.com\/index.php\/wp-json\/wp\/v2\/comments?post=1567"}],"version-history":[{"count":22,"href":"https:\/\/chu-a-art.com\/index.php\/wp-json\/wp\/v2\/pages\/1567\/revisions"}],"predecessor-version":[{"id":2130,"href":"https:\/\/chu-a-art.com\/index.php\/wp-json\/wp\/v2\/pages\/1567\/revisions\/2130"}],"wp:attachment":[{"href":"https:\/\/chu-a-art.com\/index.php\/wp-json\/wp\/v2\/media?parent=1567"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}